Standards of Practice of the American Association of Advertising Agencies


Standards of Practice of the American Association of Advertising Agencies
док.
рекл., амер. "Стандарты рекламной практики Американской ассоциации рекламных агентств"* (стандарты компетентности, разработанные Ассоциацией: напр., рекламные агентства не должны препятствовать развитию конкуренции в отрасли; должны соблюдать рекламную этику, создавать правдивую рекламу и т. д.; соответствующие этим стандартам рекламные агентства могут претендовать на членство в Ассоциации)
See:

Англо-русский экономический словарь.

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